In a highly competitive environment where demand is constrained by inflation, supporting profitability and gaining market share are critical to retailers’ success. Retailers are looking to gain trusted insights to make the right decision quickly and optimize processes. This, in turn, requires the ability to harness the wealth of data that flows across their end-to-end value chain and ecosystems and turn this data into intelligence using AI. The 2024 Voice of Our Clients research reveals that retailers cite AI as the top digital capability investment over the next three years. Currently, 86% of executives are investing in AI and generative AI (Gen AI).
This intelligence offers actionable insights to optimize inventory, analyze customer behaviors and preferences, and offer optimized prices and promotions. It also plays a crucial role in providing real-time supply chain performance insights and streamlining operations.
We help retailers manage their core data and, with the help of AI, advanced analytics and intelligent automation to support their data-driven strategy and optimize its execution.
Harnessing AI and its enormous potential while mitigating and avoiding risks requires organizations to develop human-centered AI, responsible AI principles and AI governance.
The responsible use of AI is fundamentally about defining basic principles, managing their use and putting them into practice. The goal is to ensure the outcomes of AI initiatives and solutions are safe, reliable and ethical. CGI upholds the highest standards in developing and deploying responsible AI technologies, including for new waves of innovation such as generative AI.
Whether it’s transforming in-store experiences, boosting operational efficiency or ensuring seamless omnichannel integration, we use our data and AI expertise to help you unlock new opportunities and drive growth across every facet of your business.
Build a single source of truth for all product data by managing all product information required to market and sell in one place.
Organize, analyze and manage customer data to deliver marketing strategies that drive sales, optimize the customer journey and personalize the customer experience.
Use AI to analyze competitors’ prices and customer demand, predict demand, and optimize prices, promotions, and merchandising to maximize profitability.
Ensure reliable and transparent supply chain data. With AI, enhance forecasting and replenishment, optimize product availability and fulfilment to reduce inventory costs and drive sales.
Define key performance indicators (KPIs) across the end-to-end retail value chain and automate processes and decision-making to increase efficiency and reduce costs.
Improved Product Information Management (PIM) for
200,000 products
for customer-facing applications
used by a mass retailer
43% reduction
in average forecast errors using
existing algorithms to demonstrate
the potential of AI
At CGI, we enable retail, consumer and services organizations to unlock the full value of their data to drive AI-powered transformation.
We help clients identify and evaluate ROI-led AI use cases that deliver tangible business outcomes. From reducing costs and improving product quality to enhancing supply chain transparency and forecasting accuracy, we help optimize every stage of the retail value chain. This includes empowering customer contact center personnel with AI tools that provide real-time access to information for faster, more accurate responses. The result? More satisfied customers, faster resolution times, and stronger brand loyalty.
With more connected data and AI-driven solutions, retailers can not only streamline operations but also ensure the right products are available at the right time—delighting customers while driving sustainable growth.
